Researchers discovered that the body’s naturally harsh stomach acid, which is necessary for digesting all types of foods, kills off 99.99% of the probiotic strains in the major sources of probiotics long before those products could even get to the small intestine. Yogurts, Greek Yogurts and the majority of products sold at health food stores do not survive passage through the harsh stomach environment and so are dead on arrival to the intestines.
A recent study comparing Just Thrive to 1) yogurt, 2) Greek yogurt and 3) the leading probiotic brand sold in health food stores, found that ONLY Just Thrive Probiotic was able to make it ALL THE WAY through the challenging acidic stomach digestive environment to the small intestine. There, our friendly bacteria were able to colonize for optimal digestive health and overall wellness. The challengers (yogurt, Greek yogurt and the leading probiotic) did not survive the body’s harsh stomach acid and so, by definition, are NOT probiotics. In fact, the majority of products on the shelf are NOT actually probiotics; they are simply dead bacteria and do not fit the World Health Organization and accepted scientific definition of what qualifies as a “Probiotic.”
This graph shows the results of this study. All products EXCEPT for Just Thrive have less than 0.1% survival through the stomach. Just Thrive® was the only product that showed 100% survival through the gastric system, thus providing 100% effectiveness as a probiotic.
Just Thrive’s® carefully selected strains and proprietary formulation ensures that our probiotic can naturally survive through the stomach to get into the intestines where they colonize and produce their potent probiotic effect. Because Just Thrive® survives 100%, it’s able to aid digestion, support healthy bowels, produce key nutrients and antioxidants, as well as provide powerful immune support. Dead bacteria do not provide these same benefits.