Our Story – Just Thrive
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Our Story

Tina & Billy Anderson

Meet the Just Thrive® team: Billy and Tina Anderson!

Billy and Tina have been involved in bringing health to the lives of others for many years…so the launch of Just Thrive® Probiotic was a natural progression into a field they have always been passionate about.

As an executive in the pharmaceutical industry, Billy was instrumental in the creation of a thriving pharmaceutical distribution business. As an attorney, Tina also worked in the pharmaceutical field for 15 years. Together with their family, they had built thriving careers. But, while successful, their careers were not feeding their passion of natural health and well-being.

Throughout the years, Tina and Billy found themselves living an increasingly natural and holistic lifestyle. They found themselves avoiding antibiotics for both themselves and their three children, eliminating over-the-counter medications, living an active lifestyle and eating more whole, real foods. They began focusing on living a healthy, well-balanced lifestyle in order to stay healthy and prevent illness, rather than treating an illness as is done in the pharmaceutical industry.

During their quest, they discovered how incredibly important gut health is to overall health, and they discovered that an imbalance in the gut leads to the majority of diseases and illness out there. Tina and Billy also learned that, in order to rebalance your gut, you need to take a daily probiotic that actually works, meaning the friendly bacteria (probiotics) win out the every day battle over the bad bacteria.

Unfortunately, they quickly discovered that the majority of probiotics on the market simply aren’t working AND they are not natural. They sought out to find a probiotic that was nature’s true probiotic and found it in strains that are now used in Just Thrive® Probiotic. They worked closely with Dr. Simon Cutting, a world-renowned probiotic expert at London University Royal Holloway, to gain access to the most widely studied and used probiotic strains in the world.

Then, Just Thrive Probiotic & Antioxidant was born!

When they’re not at the office answering questions, filling orders for Just Thrive® Probiotic and meeting with health food store owners, they spend most of their free time on basketball courts, swimming pools, baseball fields and softball fields watching their three active kids. Billy has been coaching his kids’ teams for the past 10 years and wouldn’t want it any other way. As a college baseball player, he particularly enjoys coaching his son’s baseball team and has a special knack for working with kids.

Tina’s love of power walking through the neighborhood has earned her a reputation of the “lady with her arms swinging” and loves bringing a positive perspective into the lives of others by living a life of gratitude. Mostly, they are family people who value their parents, siblings, aunts, uncles, cousins, nieces, nephews and friends. Family is who they are in the deepest sense of the word – which spills over to Just Thrive® and the family of customers they have built and continue to build.

Microbiologist Kiran Krishnan


Kiran has been involved in the dietary supplement and nutrition market for the past 15 years. He comes from a strict research background having spent several years with hands-on R&D in the fields of molecular medicine and microbiology at the University of Iowa. He left University research to take a position as the U.S. Business Development and Sales Manager for Amano Enzyme, USA. Amano is one of the world’s largest suppliers of therapeutic enzymes used in the dietary supplement and pharmaceutical industries in North America. At Amano, Kiran conceptualized and successfully launched several dietary supplement ingredients in the North and South American markets.

In addition to his experience at Amano, Kiran has designed and conducted over 10 clinical trials as a partner in a Contract Research Organization called Live Smart, Inc. Over the past 10 years Kiran has focused his knowledge and experience to developing unique and effective nutritional products for other well-known brands in the dietary supplement market. Kiran has had several market successes in the dietary supplement and nutrition markets. He brings his extensive technical knowledge, his clinical research experience and his passion for creating effective, natural products to the Just Thrive® team.

As a microbiologist, he has a deep understanding of microbial science and has spent the last 8 years studying the strains used in Just Thrive® Probiotic & Antioxidant.

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