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Marketing Copywriter

Who we are:

As an omni-channel consumer product company, Just Thrive is on a mission to radically improve lives.  We are a wellness brand that empowers people to control their health, live your best life, feel amazing….and Just Thrive.


Our flagship product is a  100% spore-based probiotic-antioxidant combination product, , featuring true probiotic strains that naturally survive the digestive system’s terrain, arriving 100% alive to the intestines to support healthy immune function, gut health and whole body wellness.  Just Thrive has also launched several other unique and high quality products. We are committed to only bringing products to the market that are missing and so desperately needed and that are backed by research and science. We are also committed to having fun as a team with an incredible work culture. 

 

What we need:

The Copywriter is the voice of Just Thrive. They are responsible for creating and managing content to inspire, motivate & educate customers and prospects through our content avenues about our products and their benefits! The Copywriter will be integral to maintaining Just Thrive’s brand throughout our content avenues and supporting the marketing department with engaging new/potential customers with exciting and energy driven copy! We need someone who takes pride in their work, whether by delivering the perfect headline or driving conversion through a powerful subject line. We need someone who can focus on achieving and improving client lead generation, acquisition, engagement, and retention via creative and powerful content tactics.

What you’ll be doing:

  • Responsible for authoring all written content on brand, on point, and within FDA compliance
  • Deliver against a cohesive content calendar across all digital and offline presences
  • Author content standards or criteria per channel that solidify consistency across the mediums
  • Write social copy, website copy, content copy, marketing copy and research new content-examples include (but not limited to):
    • Weekly marketing emails
    • Display banners
    • Affiliate marketing materials to include swipe copy, sales letters
    • Upsell pages on site and throughout marketing funnels
    • Video scripts
    • Weekly blog posts
    • Direct mail and publication ads
    • Social media posts for all of our social media platforms
    • Web pages
    • Product page copy
    • Wholesale sale materials
    • In-store display materials
  • Partner with marketing and management team to refine brand positioning, voice, identity across all content
  • Have a strong creative pulse on up and coming trends and techniques that people are using to author, develop, and create content across the platform
  • Source great stories to showcase and help develop written and/or multimedia collateral around subject
  • Educate potential customers about the benefits of our products
  • Collaborate with design team to create “on brand” graphics to elevate posts as needed
  • Any other writing needs from the team as requested
  • Submit weekly report with as much details & stats as possible

 

Key Characteristics:

  • Someone who enjoys health and wellness
  • Goes above and beyond for a customer
  • Caring attitude and customer focused mentality
  • Follows through and gets things done
  • Mindset to set goals and accomplish them
  • Always curious, learning, growing, and expanding your boundaries
  • Is a naturally gifted communicator
  • Works hard but likes to have fun while getting things done

 

What you’ll bring:

  • 4+ years of applied copywriting experience in the ecommerce/supplement space
  • Proven experience writing and researching on behalf of brands
  • Proven experience in the ability to craft innovative, best in class copy across channels
  • Excellent copywriting and oral communication skills
  • Experience growing a brand across multiple digital channels
  • Experience in managing multiple, large projects simultaneously
  • Working knowledge of the creative process around content development
  • Experience identifying relevant trends and moving fast to integrate them
  • Experience as a motivated, self-starter, and strong “can do” attitude
  • Experience in branding, communications, design and customer segmentation
  • Enjoy working in a team environment
  • Enjoy beating your own previous record for stats
  • Experience working in a remote environment

If you're a conversion copywriter who has a background in online marketing, digital marketing, online advertising, digital advertising, or direct response marketing, then we would love to hear from you.   Email your resume to jobs@justthrivehealth.com.    

 

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